Business Communication: Process and Product (9th Edition)

$19.99

Download Business Communication: Process and Product (9th Edition) written by Mary Ellen Guffey, Dana Loewy in PDF format. This book is under the category Business and bearing the isbn/isbn13 number 1305957962/9781305957961. You may reffer the table below for additional details of the book.

SKU: 0a348ede8ac3 Category: Tag:

Specifications

book-author

Mary Ellen Guffey, Dana Loewy

publisher

Cengage Learning; 9th edition

file-type

PDF

pages

1056 pages

language

English

asin

B06X9HCH6Z

isbn10

1305957962

isbn13

9781305957961


Book Description

Let Guffey’s Business Communication: Process And Product; 9th edition (PDF) prepares students for success in today’s digital workplace. This ebook introduces the basics of communicating effectively in the workplace; using social media in a professional environment; becoming a good listener; working in teams; and developing team and individual presentations. Authors Mary Ellen Guffey and Dana Loewy also offer a wealth of ideas for cover letters and writing resumes; participating in interviews; and completing follow-up activities. Optional grammar coverage in each chapter; including a comprehensive grammar guide in the end-of-book appendix; helps students improve their critical English language skills.

P.S We also have the Business Communication: Process and Product 9e’s testbank and other instructor resources for sale ($15). Contact for info.

NOTE: This sale only includes Business Communication: Process and Product 9th edition in PDF. No access or online codes included.

 

Additional information

book-author

Mary Ellen Guffey, Dana Loewy

publisher

Cengage Learning; 9th edition

file-type

PDF

pages

1056 pages

language

English

asin

B06X9HCH6Z

isbn10

1305957962

isbn13

9781305957961

Table of contents


Table of contents :
UNIT I: COMMUNICATION FOUNDATIONS.
1. Business Communication in the Digital Age.
2. Professionalism: Team, Meeting, Listening, Nonverbal, and Etiquette Skills.
3. Intercultural Communication.

UNIT II: THE WRITING PROCESS.
4. Planning Business Messages.
5. Organizing and Writing Business Messages.
6. Revising Business Messages.

UNIT III: WORKPLACE COMMUNICATION.
7. Electronic Messages and Digital Media.
8. Positive Messages.
9. Negative Messages.
10. Persuasive and Sales Messages.

UNIT IV: Reports, Proposals, and Presentations.
11. Reporting in the Digital Age Workplace.
12. Informal Business Reports.
13. Proposals, Business Plans, and Formal Business Reports.
14. Business Presentations.

UNIT V: EMPLOYMENT COMMUNICATION.
15. The Job Search, Resumes, and Cover Letters in the Digital Age.
16. Interviewing and Following Up.

Appendix A: Document Format Guide.
Appendix B: Citation Format Guide.
Appendix C: Correction Symbols and Proofreading Marks.
Appendix D: Grammar and Mechanics Guide.

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