Mary Ellen Guffey, Dana Loewy
Cengage Learning; 10th edition
Guffey/Essentials Loewy's of Business Communication 10E PDF, a trusted market leader and best-seller, delivers a streamlined approach to business communication that incorporates unequaled learning materials for students and educators. This book is a best-seller and a market leader. In addition to the authoritative textbook, the 10th edition of Essentials of Business Communication comes with a self-teaching grammar and mechanics handbook that is located at the back of the textbook, as well as extraordinary print and digital exercises designed to build punctuation, grammar, and writing skills. Students of business are encouraged to apply the fundamental writing abilities that they are learning to a range of different types of writing, including e-mails, reports, letters, memoranda, and resumes. College students are introduced to the most recent trends in corporate communication through the use of redesigned and updated model papers, as well as major updates to the activities and exercises. This e-textbook has won multiple accolades, and its most recent version, the tenth, contains comprehensive treatment of communication via social media, electronic messaging, and digital media. This helps to educate current students for successful communication in the workplace.