Robert Frank, Ben Bernanke
McGraw-Hill Education; 5th Edition
This textbook is also offered at a reduced price for its most recent edition, which is the sixth one to be published.
In recent years, innovative textbooks in foreign languages, science, mathematics, and other fields have achieved dramatic pedagogical gains by abandoning the traditional encyclopedic approach in favor of teaching a shorter list of core principles in depth. These gains have been achieved by teaching fewer core principles in greater depth. Ben Bernanke and Robert Frank, two highly regarded researchers and authors, have demonstrated that the strategy of “less is more” gives comparable improvements in the field of introductory economics. The writers present a clear short set of fundamental concepts and then strengthen those ideas by illustrating and applying each one in a variety of different situations. The authors assist college students apply economic principles to a wide variety of situations that are part of everyday life by providing entertaining explanations, questions, and exercises. Some examples of these experiences include going to an ATM or purchasing plane tickets. The authors encourage college students to become “economic naturalists” during the entirety of this process. An economic naturalist is an individual who utilizes fundamental economic principles to comprehend and explain what they notice in the world around them.
The fifth edition of Principles of Macroeconomics has been completely updated with examples that connect to contemporary events such as the financial crisis of 2008 and the Great Recession of 2007-2009, in addition to other issues that are frequently addressed in the media.
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