Ratten’s Sport Entrepreneurship and Public Policy: Building a New Approach to Policy-making for Sport; (PDF); redefines the traditional general approach to sport policy by taking up an entrepreneurial perspective. The respective chapters; all written by reputed experts; associate a fragmented collection of treatises on entrepreneurship; public policy; and sports entrepreneurship to develop a unified; coherent perspective on policy-making. The textbook’s central argument is that; while previously; sport policy emphasized more on governance and political elements; these aspects can also be integrated into a ‘policy entrepreneurship’ perspective. Till now; most sport policy research has also tended to follow an organizational behavior or political science approach. Breaking with that trend; the ebook incorporates the evolving sport entrepreneurship literature into this approach. The new strategies recommended here offer valuable resources for public policy planners and sports managers alike; two groups who need to work together to make better policy initiatives.
NOTE: The product only includes the ebook; Sport Entrepreneurship and Public Policy: Building a New Approach to Policy-making for Sport in PDF. No access codes are included.
Table of contents
Table of contents :
Front Matter ….Pages i-xvii
Entrepreneurship in Sport Policy: A New Approach (Vanessa Ratten)….Pages 1-5
Social Entrepreneurship and Corporate Social Responsibility in Team Sport Clubs (Aila Ahonen, H. Thomas R. Persson)….Pages 7-21
‘It Pays to Play’: The Emergence of Innovative Planning, Occupational Devotion, and Lifestyle Entrepreneurship in Aotearoa/New Zealand (Richard Keith Wright, Cindy Wiersma)….Pages 23-39
Sport Innovation: An Opportunity for Technology-Based Companies Stimulated by the Brazil Olympics (Branca Terra, André Ribeiro de Oliveira, Mariza Almeida, Luiz Alberto Batista, João Alberto Neves dos Santos, Jana Almeida Nogueira et al.)….Pages 41-68
Non-parametric Analysis of Factors Affecting the Competitive Structure of Europe’s Advanced Football Leagues (Birol Erkan, Oğuz Kara)….Pages 69-90
Brand Equity on Surf Destinations: Alaçatı Sample (Yavuz Yıldız, Kadir Yıldız)….Pages 91-102
A Gender Perspective of Sport-Based Entrepreneurship (Vanessa Ratten)….Pages 103-115
Online C2C Interactions with Sports Brands: Insights from the #Mo Salah Brand (Noha El-Bassiouny, Sara Hamed, Hadeer Hammad, Hagar Adib, Nesma Ammar)….Pages 117-133
The Future for Sport Entrepreneurship (Ted Hayduk III)….Pages 135-152
Sports Innovation: A Bibliometric Study (João J. Ferreira, Cristina Fernandes, Vanessa Ratten, Dina Miragaia)….Pages 153-170
High-Performance Management Work Systems (Vanessa Ratten, Joao J. Ferreira, Cristina Fernandes)….Pages 171-196