Michael A. Hitt, R. Duane Ireland, Robert E. Hoskisson
Cengage Learning; 12th edition
Introduce your students to strategic management with the market-leading etextbook; Strategic Management: Concepts and Cases: Competitiveness and Globalization 12th edition (PDF) that sets the standard for the course area. Written by respected scholars who have taught strategic management at all educational levels; Hitt; Ireland; and Hoskisson’s latest 12th edition provides a thoroughly practical; yet an intellectually rich analysis of strategic management. The classic industrial organization model is combined with a resource-based view of the firm to provide college students with a complete understanding of how today’s businesses establish competitive advantages and create value for all the stakeholders. Cutting-edge research is presented with a strong worldwide focus; featuring more than 500 established and emerging companies. All-new opening cases introduce mini cases and chapter concepts offer new contexts of studying.
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