Business Communication Today (14th Edition) – Global

$19.99

Download Business Communication Today (14th Edition) – Global written by John Thill, Courtland Bovee in PDF format. This book is under the category Business and bearing the isbn/isbn13 number 1292215348/9781292215341. You may reffer the table below for additional details of the book.

SKU: 58c54802a9fb Category: Tag:

Specifications

book-author

John Thill, Courtland Bovee

publisher

Pearson Education Limited; 14th edition (2017)

file-type

PDF

pages

704 pages

language

English

asin

B073PNYRR6

isbn10

1292215348

isbn13

9781292215341


Book Description

Business Communication Today 14th global edition (PDF) continually demonstrates the inherent connection between recent technological developments and modern business practices. Each new edition addresses the most essential changes in technology and how they impact the business world; while still covering timeless business skills such as presenting; listening; and writing.

Technology and communication intersect to prepare you for the business world

With a strong focus on mobile integration; the 14th Edition blends current topics; such as social media in business; with more traditional entrepreneurial concepts. The textbook is flexible and suitable for all readers; instilling crucial business skills needed to thrive in an office environment. With a fluid; clear chapter organization; Business Communication Today 14e (global) introduces; develops; and reviews major concepts to maximize understanding.

Also available with MyLab Business Communication (sold separately)

MyLab™ Business Communication is an online homework; tutorial; and assessment program designed to work with this text to engage students and improve results. Within its structured environment; students practice what they learn; test their understanding; and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts.

Additional information

book-author

John Thill, Courtland Bovee

publisher

Pearson Education Limited; 14th edition (2017)

file-type

PDF

pages

704 pages

language

English

asin

B073PNYRR6

isbn10

1292215348

isbn13

9781292215341

Table of contents


Table of contents :
1. Professional Communication in a Digital, Social, Mobile World2. Collaboration, Interpersonal Communication, and Business Etiquette3. Communication Challenges in a Diverse, Global Marketplace4. Planning Business Messages5. Writing Business Messages6. Completing Business MessagesHandbook of Grammar, Mechanics, and UsageFormat and Layout of Business Documents7. Digital Media8. Social Media9. Visual Media10. Writing Routine and Positive Messages11. Writing Negative Messages12. Writing Persuasive Messages13. Finding, Evaluation, and Processing Information14. Planning Reports and Proposals15. Writing and Completing Reports and ProposalsDocumentation of Report Sources16. Developing Presentations in a Social Media Environment17. Enhancing Presentations with Slides and Other Visuals18. Building Careers and Writing Resumes19. Applying and Interviewing for Employment

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