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Neuroeconomics

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Download Neuroeconomics written by Martin Reuter, Christian Montag in PDF format. This book is under the category Medicine and bearing the isbn/isbn13 number 3642359221/9783642359224. You may reffer the table below for additional details of the book. We do NOT provide access codes, we provide eBooks ONLY. Instant access will be granted as soon as you complete the payment.

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Specifications

book-author

Martin Reuter, Christian Montag

publisher

Springer

file-type

PDF

pages

522 pages

language

English

asin

B01LWT8ALV

isbn10

3642359221

isbn13

9783642359224


Book Description

This ebook Neuroeconomics (PDF) represents one of the cornerstones of the series Studies in Neuroscience; Psychology; and Behavioral Economics. It is divided into eight sections; starting with an introduction to neuroeconomics followed by an overview of frequently applied experimental paradigms (games) in neuroeconomics research. Furthermore; it addresses the molecular basis of human decision making; environmental/situational factors; and social contexts influencing human decision making; as well as translational and developmental/clinical approaches to neuroeconomics. In closing; a paper on neuro-marketing demonstrates how knowledge from neuroeconomics research can be applied in “real life.” Culminating in an extensive methods section; in which eight different neuroscience techniques are introduced; the book offers an essential resource for researchers and practitioners; and may also be beneficial for graduate students.

 

book-author

Martin Reuter, Christian Montag

publisher

Springer

file-type

PDF

pages

522 pages

language

English

asin

B01LWT8ALV

isbn10

3642359221

isbn13

9783642359224

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