Public Relations: The Profession and the Practice (4th edition)
Download Public Relations: The Profession and the Practice (4th edition) written by Dan Lattimore, Otis Baskin, Suzette Heiman, Elizabeth Toth in PDF format. This book is under the category Marketing and bearing the isbn/isbn13 number 73512052/9780073512051. You may reffer the table below for additional details of the book.
Specifications
| book-author | Dan Lattimore, Otis Baskin, Suzette Heiman, Elizabeth Toth |
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| publisher | Mcgraw Humanities – Social Sciences; 4th edition |
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| file-type | PDF |
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| pages | 432 pages |
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| language | English |
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| asin | B006U0VT5Y |
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| isbn10 | 73512052 |
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| isbn13 | 9780073512051 |
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Book Description
Public Relations: The Profession and the Practice; 4th edition; (PDF) has coverage of global markets; multiculturalism; new technologies; and the latest news about public relations in action make this dynamic textbook the cutting-edge choice for public relations courses. In a jargon-free and a personal style; this ebook explains and presents the fundamental tools of public relations practice; providing a multi-disciplinary understanding of the emerging trends within the field; with spotlights on people and issues of interest to college students.
NOTE: This sale only includes Public Relations: The Profession and the Practice 4e PDF etextbook. No online access codes included.
P.S we also have Public Relations: The Profession and the Practice (4th edition) testbank; instructor manual and other resources for sale. Contact for more info.
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